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How This Panda Victim Google-Proofed His Business

Earlier this week, famous web entrepreneur Jason Calacanis unleashed his new app Inside. It’s a news aggregation service, which has proven immediately addictive to fans. While the app itself is an interesting enough story in its own right, there’s another story here that has a moral a lot of online businesses should pay attention to: […]

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4 Content Marketing Strategies That Still Build Links

Does anybody else hear R.E.M. (video autoplay) playing in their heads every time they open a post about link building? Link building as we knew it is changing drastically; and seriously folks, it’s getting hard to write about. What’s the latest breaking news? Spammy guest posting for… Please visit Search Engine Land for the full […]

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Matt Cutts Explains Why You Should Not Use Article Directories To Build Links by @mattsouthern

Matt Cutts, Google’s head of search spam, answers a question about link building in his latest Webmaster Help video where a user writes in to ask: Links from relevant content in article directories — Seen as good or bad? eg. I link my beauty website from a cosmetic surgery article on say, Ezine? Would you […]

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Matt Cutts: Using Article Directories for Links? Just No

If somehow you’re still using article directories as a link building tactic in 2014, just don’t. In his latest webmaster help video, Google’s Matt Cutts confirms that links from article directories are bad and will give you no ranking benefits.

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Moz's 2013 Year in Review: More Than You Ever Wanted to Know About Moz, and Then Even More

Posted by SarahBird Time for the 2013 end-of-year wrap-up. You can read Rand’s 2012 wrap-up here. The “T” in TAGFEE is for “Transparency,” so let’s get this show started. This is a long post. Here are some convenient links to whatever tickles your fancy: Four Big Investments in 2013 Community & Customers Inside Moz HQ […]

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Handling User-Generated & Manufacturer-Required Duplicate Content Across Large Numbers of URLs

Posted by randfish We know that Google tends to penalize duplicate content, especially when it’s something that’s found in exactly the same form on thousands of URLs across the web. So how, then, do we deal with things like product descriptions, when the manufacturers require us to display things in exactly the same way as […]

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