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It’s Time to Stop Doing On-Page SEO Like It’s 2012

Posted by randfish Friends and fellow SEOs, I just need a few minutes of your time. This is gonna be short and sweet. If you’re optimizing a page to rank well for a keyword or set of keywords, you probably use some sort of checklist to make sure you’re doing the right things. That might […]

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Can SEOs Stop Worrying About Keywords and Just Focus on Topics? – Whiteboard Friday

Posted by randfish Should you ditch keyword targeting entirely? There’s been a lot of discussion around the idea of focusing on broad topics and concepts to satisfy searcher intent, but it’s a big step to take and could potentially hurt your rankings. In today’s Whiteboard Friday, Rand discusses old-school keyword targeting and new-school concept targeting, […]

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Stop the Local SEO Tunnel Vision & Think Beyond the Basics

Posted by Casey_Meraz “Local SEO is just too hard.” Those were the first words of a conversation I had earlier this week coming from a potential client we’ll call “Luke.” Luke had been working on building his own local SEO presence internally for his dental office for over a year and had not seen the […]

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Stop Ghost Spam in Google Analytics with One Filter

Posted by CarloSeo This post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of Moz, Inc. The spam in Google Analytics (GA) is becoming a serious issue. […]

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How to Stop Spam Bots from Ruining Your Analytics Referral Data

Posted by jaredgardner This post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of Moz, Inc. A few months back, my agency started seeing a referral traffic […]

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Why SEOs Need To Stop Automating Email Outreach For Links

Link building is a time-consuming process, so it may be tempting to take shortcuts. But email outreach is one area where you should always invest the time. The post Why SEOs Need To Stop Automating Email Outreach For Links appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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