Posted by randfish Friends and fellow SEOs, I just need a few minutes of your time. This is gonna be short and sweet. If you’re optimizing a page to rank well for a keyword or set of keywords, you probably use some sort of checklist to make sure you’re doing the right things. That might […]
What’s the real impact of machine learning on SEO? This has been one of the biggest debates within SEO over the last year. Please note, this article was originally published on the Wordstream blog; it is reprinted with permission. I won’t lie: I’ve become a bit obsessed with machine learning. My theory is that RankBrain […]
Posted by Everett Quality and relevance are different things, yet we often discuss them as if they were the same. SEOs have been optimizing for relevance all this time, but are now being asked to optimize for quality. This post will discuss what that means and how to do it, with a focus on what […]
Posted by Lesley_Vos This post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of Moz, Inc. I write every day for my blog as well as other […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google real time index, AMP expands & search analytics filters appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Only UET will be supported for conversion tracking by the end of June. The post Still hanging onto Bing Ads Campaign Analytics? Time to switch to UET appeared first on Search Engine Land. Please visit Search Engine Land for the full article.